Schedule

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2022 NETA Conference & CPB Public Media Thought Leader Forum

January 24 - 26, 2022 | Starting at 1 PM ET

 

Monday, January 24:

CPB Public Media Thought Leader Forum @ NETA 2022

BREAKING THROUGH TOGETHER | Exploring how public media is embracing innovation and diversity through our content and engagement and leading the way to a stronger, more just civil society.

1:00 PM ET – Welcome, Eric Hyyppa, President, NETA

1:08 PM ET – Opening Remarks & Conversation: Breaking Through Together, Pat Harrison, President and CEO, CPB

A Conversation with Condoleezza Rice and John Bridgeland

  • Condoleezza Rice, 66th U.S. Secretary of State and Director of the Hoover Institution
  • John Bridgeland, Founder and CEO, CIVIC

1:40 PM ET – Breaking Through Division & Polarization

  • David Isay, Founder and President, StoryCorps
  • Dr. Peter Coleman, Professor, Columbia University
  • Dr. Jennifer Richeson, Professor, Yale University
  • Introduction: Stephanie Aaronson, SVP, Engagement, CPB

 2:30 PM ET – Keynote by Author Jason Reynolds

  • Introduction: Deb Sanchez, SVP, Educational Media and Learning Experiences, CPB

2:45 PM ET – Why’s Everything Coming Up TikTok?

  • Dave Jorgenson, The Washington Post’s “TikTok Guy”
  • Introduction: Stephanie Aaronson, SVP, Engagement, CPB

3:15 PM ET – BREAK

3:25 PM ET – Leading Through Change: Innovation and Diversity

  • Michael Isip, President and CEO, KQED
  • Amy Shaw, President and CEO, Nine PBS
  • Introduction: Stacey Decker, SVP, Innovation and System Strategies, CPB

4:05 PM ET – Reaching New Audiences

  • Raney Aronson-Rath, Executive Producer, FRONTLINE
  • Maria Alana Diokno, Director of Audience Development, FRONTLINE
  • Introduction: Kathy Merritt, SVP, Radio, Journalism & CSG Services, CPB 

4:35 PM ET – Keynote by Former Under Secretary of State for Public Diplomacy Richard Stengel

  • Introduction: Anne Brachman, SVP, Government Affairs, CPB

4:45 PM ET – America’s Legacy and Our Future

  • Michael Powell, President and CEO, NCTA - The Internet & Television Association and former Chairman, Federal Communications Commission (FCC)
  • Patricia Harrison, President and CEO, CPB
  • Introduction: Kathryn Washington, SVP, Television Content, CPB

4:55 PM ET – Closing Remarks

  • Deb Sanchez, SVP, Educational Media and Learning Experiences, CPB

5:00 PM ET –  2022 Bobbi English Champion for Children Award Presentation

 

Tuesday, January 25:

2022 NETA Conference

1:00 PM  ET– Welcome, Eric Hyyppa, President, NETA  

1:05 PM ET – Introduction & Station Remarks, Laura Hunter, Station Manager, Utah Education Network

1:10 PM ET – Finding Purpose and Hope in Our Students' Voices

  • John Arthur, 2021 Utah Teacher of the Year, National Teacher of the Year Finalist

1:30 PM ET – Introduction & Station Remarks, Laura Hunter, Station Manager, Utah Education Network

1:30 PM ET – Leveraging Your Mission for Breakthrough

  • Juan Johnson, President of Diversity Leadership in Action and Public Media Diversity Leaders Initiative (PMDLI) Facilitator
  • Presented by South Carolina ETV

1:50 PM  ET– Break

2:00 PM ET – Diversity, Equity, and Inclusion Breakouts

  • CEO/General Manager Deep Dive into Diversity, Equity & Inclusion
    • Kevin John Fong, Kahakulei Institute
    • Eric Hyyppa, NETA
  • Community Engagement Deep Dive into Diversity, Equity & Inclusion
    • Michelle Otero, Kahakulei Institute
    • Tim Eernisse, NETA
  • Content Deep Dive into Diversity, Equity & Inclusion
    • Charles Tucker, Kahakulei Institute
    • Bob Petts, NETA
  • Education Deep Dive into Diversity, Equity & Inclusion
    • Susan Glisson, Kahakulei Institute
    • Rachel Morrison Parsons, NETA
  • Marketing and Communications Deep Dive into Diversity, Equity & Inclusion
    • Mee Moua, Kahakulei Institute
    • Angee Simmons, NETA

3:30 PM ET – Break

4:00 PM ET – Breakouts

  • Create More Inclusive and Accessible PBS LearningMedia Resources: Working Session
  • Expand Your Digital Audience: Scaling New Models of National-Local Collaboration
  • Gwen Ifill Fellows: Forging inclusive paths for young professionals at local stations
  • PBS KIDS’ Strategy Content: New Voices, New Approaches Online
  • Returning to the Workplace: Supporting the Mental Health & Well-being of Employees Through the Transition and Beyond

5:00 PM ET – Break

5:15 PM ET – 53rd Annual Public Media Awards Gala, presented by Georgia Public Broadcasting

6:30 PM – 7:00 PM ET – Awards Celebration

 

Wednesday, January 26:

2022 NETA Conference

1:00 PM ET– Welcome, Eric Hyyppa, President, NETA  

1:05 PM ET – NETA Board Remarks, Amy Burkett, GM, PBS Charlotte

1:10 PM ET – PBS KIDS Keynote: Sneak Peek Rosie's Rules & More From PBS KIDS

  • Sara DeWitt, VP PBS KIDS Digital, PBS

2:00 PM ET – PBS Education Keynote: Reimagining PBS LearningMedia

  • Sylvia Bugg, Chief Programming Executive, General Manager, General Audience Programming
  • Lori Brittain, VP LearningMedia, PBS 

2:15 PM – 3:45 PM ET – Breakouts

  • Building Station-Connected Teacher Communities: Scaling for Time, Budget, and Bandwidth
  • How the Michigan Learning Channel successfully created a Statewide Engagement Team
  • Keep Calm and Put Your Lab Coat On! Captivating Young Audiences Through DIY STEAM Programming
  • Leveraging Public Media’s Collective Intelligence to Improve How We Reach Teens and Tweens
  • What is the Future of Digital Learning?

3:45 PM – 4:00 PM ET – Break

4:00 PM – 5:00 PM ET – Breakouts

  • Designing Programs for Teachers: A Needs Based Approach
  • Hindsight is 20/20: How We Built a Pipeline for Diverse Content
  • Leaning Into Early Childhood Racial Equity Work
  • Facing Suicide: Empowering Stations Around Suicide Prevention
  • Sesame Street in Communities: Coming Together Racial Justice Resources in Rural Communities

5:00 PM – 5:30 PM ET – September 2022 Conference Announcement, Networking & Social Hour hosted by NETA

On-Demand Breakout Sessions:

  • All Write, All Write, All Write! How Vegas PBS and WQED’s PBS KIDS Writers Contests Have Evolved and Thrived! (pre-recorded)
  • The Future is Now: How Young Storytellers Are Building a Stronger, More Diverse Media Industry (pre-recorded)
  • Reach Out and Touch: Connecting High-Quality Education Resources for Rural Students (poster)